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IKEA in Portugal: 20 years together and still a long way to go

Retail has changed a lot in the last 20 years. Since arriving in Portugal in 2004, homes, consumers, the labour market and, of course, logistics have undergone a profound transformation. And we know it won’t stop here. In this presentation, we’ll share some of the movements that are underway to prepare for the next 20 years. Because there’s always a lot to do.